Google Unveils Plans To Punish Websites For Publishing Fake News
New restrictions are on the way...
Google bosses are working on a new policy to restrict lucrative adverts from being placed on fake news websites.
In wake of the US election, technology companies are being accused of failing to protect their users from inaccurate content. Just last Monday, a fake story on the pro- Donald Trump "70 News" website claiming that he had received 700,000 votes more than Hillary Clinton appeared near the top of the Google rankings for the phrase "final election results".
Along with Google, Facebook is another tech company that has also faced allegations of promoting fake news stories which may have swayed the election's outcome.
In response to the claims, chief executive Mark Zuckerberg posted a vehement rebuttal on his own Facebook page at the weekend claiming that 99% of the content people see on the site is authentic.
His full statement can be read below:
According to Sky News, a Google spokeswoman said the following in relation to the upcoming policy changes:
"Moving forward, we will restrict ad serving on pages that misrepresent, misstate, or conceal information about the publisher, the publisher's content or the primary purpose of the web property."